Denial and the New Fountain of Youth

Posted by Jeff Machemer on Tuesday, March 30, 2010

When it comes to aging, most of us would be thrilled to find the fountain of youth. One of the telltale signs of aging is the newfound need for glasses for near vision tasks such as reading. Around the age of 38 to 42, most of us experience some difficulty with small print, fine near vision tasks and late day eye fatigue. The exact age of onset often depends on the extent to which we require our eyes to focus at near and intermediate distance for extended periods of time in our vocation or avocation.

This time period coincides with the transition of young adults moving into the middle age group. It is very common for people in this transitional time of life to deny or delay the need for vision correction in fear of appearing older. So how do you find the fountain of youth when it comes to your eyesight?

First, acceptance of the aging process and the need for some assistance with near vision is not submission or resignation; it’s simply a way to maintain eye comfort, health and performance. We don’t seem to have concern with a knee brace for hiking or an elbow brace for tennis, so why is the correction for the early symptoms of presbyopia such a concern?

Second, explore your options! Did you know there are contact lenses made specifically for those in the early stages of presbyopia? The Proclear line of contact lenses from CooperVision has multiple options for all stages of presbyopia – eliminating the need for reading glasses or bifocals!

We tend to associate bifocals with “old age” or note that someone who pulls out reading glasses looks “distinguished”. Here are two suggestions to help you find that fountain of youth: First, discuss your concerns with your eye care professional. They can test and determine if there is a need. Second, if there is a need, ask about a contact lens product called Proclear EP by CooperVision. It is designed to eliminate the need for reading glasses or bifocal glasses while providing excellent comfort and vision at all ranges.
Why should we consider this cure for denial? Simple, it will improve your visual performance and keep you comfortably in the race. Who has to know?

High Tech Contact Lenses?

Posted by Harvard Sylvan, OD on Thursday, March 25, 2010

We have embraced technology in every aspect of our lives – why not take advantage of the technological advances made in contact lens materials? I’d like to talk about two technological advances in contact lens material, each with unique benefits – silicone hydrogel and PC technology.

Silicone hydrogel contact lenses are the most recent development in soft contact lens materials.  Silicone is a material that is highly permeable to oxygen. By placing a contact lens on the eye, the amount of oxygen that reaches the cornea is reduced. As a certain amount of oxygen is necessary to maintain corneal health, by incorporating silicone into the contact lens material, a sufficient amount of oxygen can easily travel through the lens and reach the cornea.

The trade off to silicone in a contact lens is that silicone is hydrophobic. That means water will not spread easily across the lens surface, making it difficult to keep the lens wet.  That makes a lens uncomfortable.  Silicone in a lens also makes it a stiffer material which can reduce comfort as well as irritate the under side of the upper lid.  A lens that contains silicone is prone to get deposits on the surface of the lens thus reducing comfort yet again.  It is no surprise that the number one reason why people stop wearing contacts is due to discomfort. 

As with all technology, improvements are continually being made.  Silicone hydrogel contacts have been available since 1999.  Each successive generation of silicone hydrogel material brings improvement in the comfort of the lens and overcomes earlier limitations.  For example, in prior versions, different coatings or lubricant additives were used to try to improve the lens wettability.  The most recently developed silicone hydrogel lenses, which are made by CooperVision, utilize an entirely new silicone hydrogel material.  This new material is naturally wettable and does not need coatings or additives.  It is also a very soft material and is resistant to certain deposits both of which offer improved comfort.

Biofinity (a monthly replacement lens) and Avaira (a two week replacement lens) are CooperVision’s contact lens brands that are made with the newest silicone hydrogel materials.  They have high oxygen permeability, are very soft, are resistant to getting deposits and are very comfortable.  Ask your eye care provider if you are a candidate for Biofinity or Avaira contact lenses.

No matter your physiological profile, we have a lens for you. Stay tuned for the next post about CooperVision’s revolutionary lens materials!

iHealth in a Digital World

Posted by Mark Andre on Tuesday, March 23, 2010

In today’s digital world, our eyes are increasingly strained by computer screens, smart phones, e-readers, and digital TV. Our eyes are our most valuable resource to keep up with the digital world, yet we tend to forget to pay close attention to their health. I’ve compiled 11 easy steps to help you navigate the digital world and see it all in clear detail. By making these small adjustments, you can be one step closer to digital eye health.

Here are 11 tips for digital iHealth:

  • Get an annual eye exam: The only way to monitor your vision health is through annual exams by an eye care professional.  Let your doctor know if you are a “heavy user” of technology.
  • Abide by the 20/20/20 Rule:Take a 20 second break after every 20 minutes of use. Make sure you shift your vision to something in the distance (at least 20 feet away) during this break. If your work area is small, even looking out the window will allow your eyes to relax.[1]
  • Screen Placement: Keep your monitor at least 25” away from your eyes, preferably more.[2]
  • Monitor Tilt: Tilt your computer screen so that the top is slightly farther away from you than the bottom.[3]
  • Lighting: Reduce eye strain by using ceiling-mounted, indirect lighting and control outside light with blinds or shades.[4]
  • Font size: Reduce eye strain by enlarging the font. [5] Most hand-held devices and phones have a feature to increase font size when reading emails and text messages.
  • Adjust Display settings: Set your screen settings so the background blends easily into your surrounding environment.  Adjust the brightness and contrast so that on-screen images and letters are easy to read.[6]
  • Minimize Glare: Consider using an anti-glare film on your monitor or hand held devices.[7]
  • Upgrade to an LCD: Older CRT monitors are more likely to cause strain on your eyes than a liquid crystal display (LCD). [8]
  • Remember to Blink: We tend to blink less often when using a computer, so remember to blink frequently during continuous digital usage. Blinking will keep your eyes moist and prevent you from developing dry eye. [9] [10]
  • Find the right vision correction solution: Choosing multifocal contact lenses may help you see near, far, and everything in between. Whether you’re starring at a computer monitor or using your handheld device, multifocal contact lenses provide exceptional vision at any distance.

When wearing progressive spectacles, the area used for near vision is very small. With multifocal contact lenses, you can see clearly in all areas of gaze. For computer users, wearing multifocal contact lenses eliminates the need to raise your head to look through the bottom of your glasses to view the screen. By looking straight ahead, you can also reduce neck strain. For more information on digital iHealth, check out



[1] Computer vision syndrome. (n.d.). American Optometric Association, Retrieved from <>. Accessed on March 12, 2010.

[2] Eyestrain. (2008, July 12). Mayo Clinic, Retrieved from <>. Accessed on March 12, 2010.

[3] Ankrum, D. (1999). Visual ergonomics in the office. Retrieved from <>. Accessed on March 12, 2010.

[4] Ankrum, D. (1999). Visual ergonomics in the office. Retrieved from <>. Accessed on March 12, 2010.

[5] Eyestrain. (2008, July 12). Mayo Clinic, Retrieved from <>. Accessed on March 12, 2010.

[6] Eyestrain. (2008, July 12). Mayo Clinic, Retrieved from <>. Accessed on March 12, 2010.

[7] Computer vision syndrome. (n.d.). American Optometric Association, Retrieved from <>. Accessed on March 12, 2010.

[8] Tips for selecting a monitor. (n.d.). UCLA Ergonomics, Retrieved from <>. Accessed on March 12, 2010.

[9] Computer vision syndrome. (n.d.). American Optometric Association, Retrieved from <>. Accessed on March 12, 2010.

[10] Eyestrain. (2008, July 12). Mayo Clinic, Retrieved from <>. Accessed on March 12, 2010.

Mini Marketing Series: Thinking About Adding Google AdWords to Your Practice?

Posted by Garth Bradley on Thursday, March 18, 2010

Sure, you have a website, but does your website show up where your customers (and potential customers) are searching for information? Google AdWords can help you attract new patients and serve as a friendly reminder for current patients. Log In or Register to read detailed instructions about how Google AdWords can work for your practice.

Practitioners: Log In or Register to view this post.

A First Hand Look at Contact Lens Manufacturing

Posted by CooperVision on Tuesday, March 16, 2010

Thanks for the kudos, Dr. Stein! Below is an excerpt from the blog of Drs. Stein and Goldschneider regarding a recent ALLDocs Board Members visit to our Puerto Rico manufacturing plant:

I just returned from an excursion to Puerto Rico along with a group of some of the leading contact lens fitting eye doctors in the country.  We were invited by CooperVision, a company which is a leader and innovator world wide in the manufacturing of soft contact lenses.  One of CooperVision's manufacturing plants is located in a modern and beautiful facility in Juana Diaz, Puerto Rico.  Our group was priveleged to be invited down for a tour of this facility.

When we arrived, we were required to cover our shoes, hair (including facial hair), and clothing before we entered.  We also washed our hands thoroughly with antimicrobial soap.  Your contact lenses are manufactured under the most sterile of conditions.

During the tour, I was particularly impressed with the work ethic, enthusiasm, and pride in which each employee approached their responsibilities.  It is fascinating to observe and to learn of the detail which goes into the development of a single soft contact lens.  The lenses are made through a process of molding a combination of water and plastic material.  Each lens is inspected through a computerized instrument, and any lens exhibiting the slightest imperfection is discarded.  Even the packaging must be perfect in order for the contact lens to be approved.

Soft contact lenses are considered to be one of the greatest technological innovations of the past 50 years.  It is truly amazing that a tiny piece of material popped easily onto our eyes can be so comfortable and can enable us to see so clearly.

It is equally "eye opening" to be made aware of the tremendous amount of work, expense, and detail in which Coopervision exhibits in order to research, develop, and manufacture a soft contact lens, so that our lenses can provide us with excellent vision, and can be worn comfortably and safely.

Rolando Torres, General Manager of the CooperVision Manufacturing facility in Juana Diaz, Puerto Rico responded to Dr. Stein’s post, saying, ““At CooperVision Caribbean (Puerto Rico Operations) we are very proud and excited about showcasing our processes, technologies and products to our visitors, especially to our customers. This provides us with the opportunity to share with others the pride and commitment of our associates’ in a work environment of excellence and world class manufacturing. We also look forward to these visits because they provide us with valuable feedback that helps us improve continuously and become even better at what we do”.

Contact Lens Wear & Care Patient Guide

Posted by CooperVision on Thursday, March 11, 2010

ToriTrack: More Than Just a Soft Toric Lens Calculator

Posted by Mark Andre on Tuesday, March 9, 2010

ToriTrack is a toric soft lens management system developed for contact lens practitioners by CooperVision. ToriTrack is more than just a soft toric contact lens calculator – Log In or Register to read more!

Practitioners: Log In or Register to view this post.

How to Get Started: Blogging for Your Practice

Posted by CooperVision on Thursday, March 4, 2010

Utilizing free social media outlets such as facebook, twitter, and blogs helps you increase your practice’s online landscape and search-ability. Log In or Register to see our tips on how to get started blogging for your practice.

Practitioners: Log In or Register to view this post.

Multifocal Myths Debunked: Myth #8

Posted by Jeff Machemer on Tuesday, March 2, 2010

MYTH #8: Patients with ADD at +2.00 and +2.50 do not get adequate near vision with multifocal contact lenses.

FACT:  Log In or Register to find out how the final myth in our Multifocal Mythbusters Series is debunked!

Practitioners: Log In or Register to view this post.

About On Eye

On Eye is the contact lens blog from CooperVision. On this site, you will find insights about fitting, technology, and the business of contact lenses. The On Eye blog is designed to meet the needs of both Eye Care Practitioners and consumers. ECP and medical professional-specific portions of the blog will be password protected in order to protect and reserve the privacy of the profession. To read more about our terms of use, please see the Legal tab.


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