on Tuesday, June 22, 2010
The last day to enter is June 25th. Gear Up!
on Tuesday, June 15, 2010
Congratulations to our social media consultant, Dr. Alan Glazier, on his recent nomination for a Social Media award from the Northern Virginia Technology Council! Dr. Glazier has been involved with social media for over four years and is actively speaking across the country about the effectiveness of social media on small medical businesses. Congrats and best of luck, Dr. Glazier!
Read the article here:
Dr. Alan Glazier, an optometrist in Rockville, Maryland, has been nominated for an award in the first annual Northern Virginia Technology Council (NVTC) Social Media Committee (SMC) Awards.
The award ceremony will be held on June 15, 2010 from 6-8 p.m. at the K Street Lounge located at 1301 K Street, NW, Washington, DC 20005.
Dr. Glazier is the owner and founder of Shady Grove Eye and Vision Care, a premier private optometric practice serving the Rockville, Potomac and Gaithersburg Maryland suburbs of Washington, DC. Dr. Glazier is a pioneer in social media as it applies to small medical business and has been interviewed by Entrepreneur magazine, Small Business Trends Radio and Network Solutions on the subject. Dr. Glazier is a frequent lecturer on the subject as he is one of the few doctors who utilizes the internet and social media as his sole form of marketing and advertising for his practice. He is a consultant to CooperVision, a major contact lens manufacturer, a blogger for Sightnation.com and blogs here at eyeinfo.wordpress.com . Dr. Glazier created the popular hashtags #badvisiondecision and #medicalmonday and is the creator of the #MedicalMonday Healthcare Twitizen of the week award, recognizing other health care providers for their time and efforts educating the public via Twitter. He founded the Shady Grove Eye group on Facebook and provides a free eye exam to someone in need for every 100 members who join the group.
Follow him @EyeInfo
Do you have questions regarding social media? Do you want to know how you can use it to effectively build your business? Dr. Glazier will be joining us live at the AOA Optometry's Meeting during our social media seminars (Thursday, June 17th from 6:00-7:00 PM and Friday, June 18th from 4:30-5:30 PM). Feel free to post questions here or on our CooperVisionECP Facebook Fan page. We will be posting the presentations as well as answers to the most frequently asked questions next week.
on Thursday, June 10, 2010
Curious about how and when to leverage social media to drive your business? Connect with CooperVision and attend one of our social media seminars at this year's American Optometric Academy Optometry Meeting in Orlando, Florida (June 16-20). We will address the how, what, when, where and why to use social marketing (Facebook, YouTube, blogs, organic and paid search, etc.) as it relates to YOUR practice, based on in-market test results.
Our first session (Thursday, June 17th, 6-7 PM) is sold out - we've added a second session on Friday, June 18th from 4:30-5:30 PM. Seating is on a first-come, first-served basis.
Do you have questions about social media? Ask them here or post them to our facebook fan page for eye care professionals... we will answer the most frequently asked questions during our seminars as well as post them to our blog after the AOA. We look forward to hearing from you!
on Tuesday, June 8, 2010
CooperVision's multifocal spokesperson, Dr. Mile Brujic of Premier Vision Group, recently stopped by the Daily Buzz to talk about protecting your iHealth in a digital world. Watch the interview to learn some simple tips for protecting your vision and how multifocal contact lenses can improve your lifestyle!
The Buzz about iHealth
Check out our recently launched YouTube channel for more educational and informational videos relating to eye health and contact lenses.
on Thursday, June 3, 2010
Watch Mark Malkoff as he tests unsuspecting people in Grand Central Station on their knowledge of presbyopia and astigmatism, two common vision problems that affect millions of Americans. Play the video and test your knowledge!
The Bet at Grand Central Station: Presbyopia vs. Astigmatism
So, what is presbyopia? Presbyopia is a common vision disorder that occurs in most people after they reach 40, making it difficult to read small print. Not many people know what presbyopia is, but fortunately CooperVision multifocal contact lenses are available to correct this condition. Watch Mark Malkoff hit Grand Central Station in New York to find out if anyone can define presbyopia:
What is Presbyopia?
What is astigmatism? Astigmatism is an eye disorder where the cornea (the clear tissue covering the front of the eye) is abnormally curved, causing your vision to be out of focus. Not many people know what astigmatism is, but the good news is CooperVision offers a variety of toric lenses that correct this common condition. Watch Mark Malkoff hit New York City's Grand Central Station to see who can define astigmatism:
What is Astigmatism?