Help Your Patients Avoid Eye Strain in the Digital World

Posted by Doug Brayer on Tuesday, September 28, 2010

You’re likely well aware that presbyopes (ages 40-54) represent the largest segment of the population1, which yields an exciting opportunity for your practice. But did you also know that a majority of these patients are unaware that multifocal contacts are even an option2? Log In or Register to read more!


Practitioners: Log In or Register to view this post.

New Wearer Rebate Recently Extended

Posted by CooperVision on Thursday, September 23, 2010

Are you new to contact lenses or getting refit? We’ve got savings for you! Our $25 new fit – refit rebates for Proclear 1 Day, Clearsight 1 Day, and Avaira have recently been extended through 12/31/10. Combine this rebate with our product purchase rebates and save up to $85 with Proclear 1 Day or Clearsight 1 Day and up to $70 with Avaira. Contact your eye care practitioner for more information. To download a free* trial pair certificate and to locate the eye care practitioner nearest you, click here.

For program terms and conditions, please visit our Rebate Center.
*By prescription only. Eye exam may be required and this coupon does not include eye exam or fitting fees. 

September is Sports Eye Health and Safety Awareness Month

Posted by CooperVision on Tuesday, September 21, 2010

Prevent Blindness America has recently declared September as Sports Eye Health and Safety Awareness Month. When it comes to playing sports, children and teens with vision correction needs are often forced to make a decision that could potentially compromise their safety and athletic ability: do I take my glasses off for the game?

There are many options available that provide safe alternatives to removing glasses during athletic performance. For a list of recommendations for eye protection, please visit StarPupils.org, a site recently launched by Prevent Blindness America to educate parents on the importance of eye safety in sports. As always, please consult your eye care practitioner when determining the best option for you or your children.

When it comes to children's eye health and sports, the National Eye Institute reports some pretty eye-opening statistics: 43% of sports and recreational eye injuries occur in children under the age of 15. Also, a sports-related eye injury is treated in an emergency room in the United States every 13 minutes. To avoid being a statistic, remember to gear up with eye protection prior to participating in sports.

Our Contact Sports program also educates children, teens and parents about the importance of vision health, safety and convenience when it comes to sports. To learn more about contact lenses and sports, please visit mycontactsports.com.

 

Mini-Marketing Series: Getting Found Online with Google Places

Posted by Garth Bradley on Thursday, September 16, 2010

Recently, I was giving a presentation to a group of eye doctors about Google Places and how to use it for getting found online. To me, it seemed as though a small percentage of them were tapping into the power of Google Places. If you’re interested in learning more about an easy solution to get found quickly online, including step by step instructions, read on…


Practitioners: Log In or Register to view this post.

Great Vision at Every Distance with Multifocal Contact Lenses

Posted by CooperVision on Tuesday, September 14, 2010

Have you heard about multifocal contact lenses? Not sure what they are? Multifocal contact lenses give you freedom from reading glasses and provide exceptional vision near, far and everywhere in between. Enjoy comfort and improved vision all day and at all distances only with Proclear Multifocal contact lenses, featuring our Balanced Progressive Technology:

Great Vision at Every Distance

Multifocal contact lenses are an alternative to reading glasses for those with presbyopia, a natural condition defined as the normal worsening of vision (especially near vision) with age. As you grow older, the lenses in your eyes thicken and lose their elasticity, and the muscles surrounding the lenses weaken.

Both these changes decrease your ability to focus, especially on near objects. Putting greater distance between the object and your eye brings the object into focus - for example, holding a book or magazine farther from your face. For this reason, presbyopia is sometimes called "long-arm syndrome."

For more information on presbyopia and multifocal contact lenses, please click here.

 

Thinking About Hosting a Fitting Event? We're Here to Help.

Posted by CooperVision on Thursday, September 9, 2010

Are you thinking about hosting a contact lens fitting or vision screening event in the near future? Stop thinking about it and start planning it – we’ve done all the thinking for you! From a local event guide, to resources like a patient email template and media outreach tool kit, we’ve got you set up for success. With school back in session and fall sports season kicking off, it’s the perfect time of year to remind families of the importance of an annual vision check up. This program focuses on school aged children and teenagers, but it's a great opportunity to encourage parents to have their vision screened as well. A fitting or screening event can help you build relationships with existing patients, reach new potential patients, and engage your local community.

Log In or Register to read the rest of this article and access our Local Event Guide, Media Guide, Media Outreach Tool Kit, and Social Media Guide.


Practitioners: Log In or Register to view this post.

Gear Up for Our Second Round of Grants Giveaways

Posted by CooperVision on Tuesday, September 7, 2010

Voting for the first round of Gear Up Grants is now officially closed. We will announce the ten winners later this month. Thank you to everyone who submitted a grant and to everyone who voted - we're looking forward to announcing and awarding the winners!

As a reminder, the second round of Gear Up Grants is well underway - we are giving away 10 more $2,500 grants! What gear would you get if you had an extra $2,500? Does your team need new uniforms or travel funds for the next big tournament? Do you need new equipment? Tell us your story! We are accepting submissions for Round 2 from now until September 30th, so submit your story of why you deserve the gear along with a photo or video of you and/or your team. For more information, including the official rules and regulations of Gear Up Grants, check out mycontactsports.com.

Check out this video from Venezulean BMX star and CooperVision Teen Spokesperson Daniel Dhers and learn how you can win a Gear Up Grant. Buena Suerte!

Gear Up with Daniel Dhers

Last Chance to Vote for Your Favorite Finalists

Posted by CooperVision on Thursday, September 2, 2010

Do you want to enter to win a year's supply of free contact lenses AND support a good cause? Time is running out - 30 finalists are vying for ten $2,500 grants in our Gear Up Grants $25,000 give away contest and voting ends September 6th at 11:59 p.m. (Eastern Time)! The top 10 entries with the most votes win the grants!

Read their stories and determine which team or athlete you think most deserves the gear. You can vote once per day, and each vote automatically enters you in our sweepstakes for a year’s supply of free contact lenses. Ready, set, vote

Want to submit your story? We're accepting submissions for Round 2 - we will be giving away 10 more $2,500 grants to teens across the country - for more information and to submit your story, visit mycontactsports.com.

Life is a contact sport, Gear Up!

About On Eye

On Eye is the contact lens blog from CooperVision. On this site, you will find insights about fitting, technology, and the business of contact lenses. The On Eye blog is designed to meet the needs of both Eye Care Practitioners and consumers. ECP and medical professional-specific portions of the blog will be password protected in order to protect and reserve the privacy of the profession. To read more about our terms of use, please see the Legal tab.

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