Social Media & Your Practice: Transforming the Relationship with Your Patients

Posted by Dr. Alan Glazier on Tuesday, June 29, 2010

Did you miss our recent webinar on ODWire?

Our webinar focused on the benefits of implementing a social media (SM) marketing strategy.  We discussed different ways which SM can be used to drive new business and the benefits of SM marketing over traditional marketing.  We discussed the basic structure of a social media campaign, i.e. what tools to use, how to use them and how to use them together for a more effective campaign.  We discussed CooperVision's mycontactsports.com teen campaign and Facebook marketing assistance as evidence of their commitment to help clients succeed with social media marketing.  We presented statistics to back up our strategy and answer questions from webinar guests such as "How much time do you dedicate to your social media marketing efforts" and "What tools do you find most useful". Listen to the archived webinar here:

Log In or Register to listen to this webinar.


Practitioners: Log In or Register to view this post.

About On Eye

On Eye is the contact lens blog from CooperVision. On this site, you will find insights about fitting, technology, and the business of contact lenses. The On Eye blog is designed to meet the needs of both Eye Care Practitioners and consumers. ECP and medical professional-specific portions of the blog will be password protected in order to protect and reserve the privacy of the profession. To read more about our terms of use, please see the Legal tab.

Calendar

<<  August 2014  >>
MoTuWeThFrSaSu
28293031123
45678910
11121314151617
18192021222324
25262728293031
1234567

View posts in large calendar