Building Your Practice with Social Media: From the Practitioner's Perspective

Posted by Dr. Alan Glazier on Thursday, December 2, 2010

Have you thought about starting a Facebook fan page for your practice? Are your colleagues talking about blogging and you'd like to learn more? Are you curious about social media and how applicable it is to the eye care industry? What can it do for your business?

Our Social Media Spokesperson, Dr. Alan Glazier, answered these questions and more when he spoke about the social media journeys of five eye care practitioners (including his own!) during a luncheon at the American Academy of Optometry's Academy 2010 Meeting last month. Download or view Dr. Glazier's presentation below to learn how social media can help you:

  • Attract new patients
  • Retain existing patients
  • Differentiate your practice
  • Build your practice profitability

Log In or Register to access Dr. Glazier's presentation!


Practitioners: Log In or Register to view this post.

About On Eye

On Eye is the contact lens blog from CooperVision. On this site, you will find insights about fitting, technology, and the business of contact lenses. The On Eye blog is designed to meet the needs of both Eye Care Practitioners and consumers. ECP and medical professional-specific portions of the blog will be password protected in order to protect and reserve the privacy of the profession. To read more about our terms of use, please see the Legal tab.

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