This Thursday, June 30th, marks the first official Social Media Day. Social Media Day celebrates the advancements in social technology that enable people to connect, interact, and share information globally. Join your city's local Social Media Day celebration to learn more about the topic, meet your local social media experts, and find out tips for making social media a successful part of your marketing and business strategy. For more information on Social Media Day including how it's being celebrated in your area, click here.

For more information on practice-specific social media how-to's and success stories, click here. For a guide to getting started in social media and internet advertising for your practice, please click here.

We want to hear from you! Share your social media success stories and we may feature you in an upcoming blog post. Leave a comment here or email us at blogadmin@coopervision.com.

Update: During tomorrow night's free social media webinar, Dr. Bazan will be adding a live promotion to the Facebook page of one lucky webinar attendant! Have you registered yet?

In conjunction with ODWire, we are hosting a social media webinar on Wednesday, February 2nd from 9:00-10:30 pm, EST. The webinar, "Bringing Patients in Through Social Media: Case Studies from Practitioners" will feature Dr. Justin Bazan from Park Slope Eye in Brooklyn, New York, Dr. Nathan Bonilla-Warford from Bright Eyes Family Vision Care in Tampa, Florida, Janice Gaub, CooperVision's Senior Marketing Director of Internet and Social Media, and Molly Hildebrandt, CooperVision's Associate Marketing Manager of Social Media and Public Relations. Dr. Bazan and Dr. Bonilla-Warford will each be sharing two case studies of how they’ve successfully implemented social media tactics to build their business and increase their patient flow.

For more information about ODWire, Dr. Bazan, Dr. Bonilla-Warford and the webinar, check out the latest podcast from Peripheral Vision.