on Thursday, January 28, 2010
On the heels of an invigorating and motivating North America Annual Sales Meeting, I’d like to share with you what CooperVision has planned for 2010. Now more than ever, CooperVision is committed to our partnership with you, the practitioner. This year, we are expanding our sales and sales support organizations, while focusing our expanding resources on not only bringing you the best lenses in the industry, but also on managing both excellent patient care and a very successful practice.
The average industry experience across our sales force is 15 years, with an average of nearly ten years of sales experience with CooperVision. With this high level of industry expertise and passion, the CooperVision sales team can offer you a perspective on our industry and the world of contact lenses that is truly unique. In addition to the largest offering of contact lenses intended to fit the wide spectrum of your patient needs, in 2010 we will continue to offer resources, continuing education, and tools to help you get the most out of your patient visit.
We are also increasing our marketing efforts. Be on the lookout for new and exciting campaigns that will bring you tools and marketing programs to leverage social media specifically for your practice! Be sure to ask your CooperVision Account Executive about these exciting programs. Our Research & Development team has a multitude of initiatives in 2010, including a substantial new product pipeline. Stay tuned to On Eye and coopervision.com to hear more.
At CooperVision, we understand your business is all about your customer. For us, our business is all about you. We’re looking forward to building our partnerships with you in 2010. As always, feel free to comment on here or ask any questions that are on your mind and we’ll get back to you!
on Monday, December 21, 2009
Hello and welcome to On Eye, the CooperVision blog! I’m Dennis Murphy, President of the Americas for CooperVision, Inc., and I’d like to personally welcome you to CooperVision’s venture into Web 2.0.
We’re very excited to launch On Eye as part of CooperVision’s foray into embracing social media. We think it is important to take this opportunity to build on our on-going long term relationships with eye care practitioners world-wide, as well as to reach out to patients and contact lens wearers alike. By expanding our efforts via tools such as On Eye, we would like to reinforce that CooperVision has your best interest in mind – providing you with the latest information about the vision industry, ways to successfully build your practice, and keeping you fully informed of the most recent research and innovations relating to your eye care and health.
So, how to use this blog? If you are a practitioner currently using the CooperVision ecommerce site, use your BP number to sign into the password-protected areas. If you are a practitioner not currently using our ecommerce site, please fill out the brief form accompanying the password protected area, and you will be forwarded instructions accordingly. If you are a consumer, feel free to check out areas of interest to you, such as Patient Spotlight, In the News and the Executive Corner. Thanks, and enjoy!