InSIGHTs & Trends

The latest innovations in technology, clinical, technical, and R&D.

Free Webinar on Fitting Patients with Multifocal Daily Disposables

Posted by CooperVision on Wednesday, May 23, 2012

Are you interested in building your practice? Make sure to register for the second webinar in a three part series called Your Practice in Focus. This webinar series is in partnership with and will focus on important topics and trends that will help eye care practitioners build their practices. Make sure to attend all three if you can!

The second webinar in the series is Fitting Patients with Multifocal Daily Disposables.

According to a recent study, 25 percent more people globally are expected to become presbyopic by the year 2020. This is incredibly significant given that the pool of presbyopes is already estimated at more than one billion worldwide.

Is your practice ready?

Many eye care practitioners find that multifocal contact lenses can be hard to fit, and that success with patients is not always a guarantee. And given the limited daily disposable options for presbyopes, it has been hard to build out a robust multifocal practice for some eye care practitioners.

CooperVision is offering this free webinar on fitting multifocal patients with Proclear® 1 day multifocal contact lenses on May 30, 2012 at 9:00 pm EST. The webinar will introduce a new, simple to fit, daily disposable multifocal lens that you can use to build out your multifocal practice.

CooperVision’s Senior Manager of Clinical Research, Paul Chamberlain, will go over the basics of this exciting new product and answer all of your questions about this new contact lens option for your multifocal patients. Make sure to register here for your chance to learn about this innovative new contact lens and expand your practice.

Questions to Ask About Patient Compliance

Posted by CooperVision on Thursday, May 17, 2012

With as many advancements as there are with contact lenses, most eye care practitioners still wish their patients were fully compliant. Patients who are not compliant can put themselves at risk for conditions such as corneal infections.

How can eye care practitioners help improve patient compliance?

First, eye care practitioners should think about signs that patients may not be compliant. The Review of Optometry recommends that eye care practitioners ask patients the following questions in order to assess patient compliance:

  • What contact lens solution do you use? This question allows eye care practitioners to gauge how often the patient is using their solution. If a patient can’t answer this question, then the patient may need more education about the importance of cleaning and storing contact lenses in solution.
  • How often do you sleep in your lenses? Most patients have slept in their contact lenses from time to time. This question allows eye care practitioners to decide how often patients do this in order to recommend specific modalities. For example, a monthly contact lens with the capability of extended wear may be a good recommendation for patients who sleep in their lenses more often.
  • Can you show me your contact lens case? If an eye care practitioner can see the condition of the wearer’s case, it will give the eye care practitioner an idea about typical routine of the patient. If a contact lens case is dirty or in poor condition, then the eye care practitioner may want to spend more time discussing compliance with the patient.
  • Can you show me your typical cleaning and removal routine? Asking patients to show how they care for their lenses on a daily basis can reveal a lot about compliance. For example, some eye care practitioners will find that some patients simply remove lenses without cleaning them and store them in old solution!

Just taking the time to ask patients some open ended questions can help guide eye care practitioners to give the right recommendations in order to ensure patient compliance. Make sure to visit the On Eye blog for our recommendations in order to ensure patients compliance coming soon!

Prescribing For Astigmatism

Posted by CooperVision on Wednesday, April 4, 2012

For eye care professionals, fitting contact lenses for patients with astigmatism can be challenging. However, the challenges can be worth the effort for some patients. Select astigmatic patients may benefit from contact lenses that can offer better vision than eyeglasses. Contact lenses may provide clearer vision and a wider field of view than eye glasses.

Soft contact lenses conform to the shape of the eye; which means that standard soft lenses may not seem effective in correcting astigmatism. But special toric soft contact lenses are available to provide a correction for many types of astigmatism. In fact, even patients who have low astigmatism (0.75DC to 1.00DC) benefit visually when fitted with toric soft lenses instead of with spherical soft lenses. A recent study reported that up to 30% of astigmatic patients reported that they had not tried toric soft lenses because their eye care practitioner did not recommend them. One reason why eye care practitioners shy away from prescribing toric lenses for low astigmatic patients is because they believe that patients can tolerate a constant slight blur from a spherical lens better than a sporadic blur from a rotationally unstable toric lens. So how do eye care professionals ensure the best fit for toric lenses on their astigmatic patients?

The key is that eye care practitioners are consistent with their fits. CooperVision offers eye care practitioner tools such as a ToriTrak Calculator , which can help eye care practitioners fit their astigmatic patients. It is the most accurate method of fitting our toric contact lenses and is designed to eliminate errors in estimating lens rotation. Make sure to register for other fitting tools here and to follow us on Twitter @CooperVision for more information.

Free Webinar On Building Your Practice With Daily Disposables

Posted by CooperVision on Wednesday, March 21, 2012
Are you interested in building your practice? Make sure to register for the first webinar in a three part series called Your Practice in Focus. This webinar series will be in partnership with and will focus on important topics and trends that will help eye care practitioners build their practices. Make sure to attend all three if you can!

The first webinar in the series will be Building Your Practice With Daily Disposables. Daily disposable lenses have many advantages over other lens modalities. However, making 1-Days a significant part of your contact lens practice can be tough. This webinar, hosted by Dr. Kerry Gelb, will offer concrete and practical advice on how to boost 1-Day usage in order to make this modality a large portion of your contact lens practice. Specifically, Dr. Gelb will discuss:
  • Advantages of One Days
  • Patient Compliance with 1-Days vs. other modalities
  • Overcoming a patient's financial concerns with 1-Days
  • Trends in Market Share & Growth and how to leverage these in your practice
  • A discussion of the greater acceptance of 1-Day modality
  • Make sure to register for this exciting webinar here .

Helping Presbyopes With Multifocal Lenses

Posted by CooperVision on Friday, March 9, 2012

As eye care patients reach the age of 40, their eye care needs will change. Specifically, they will start to realize that they need multifocal lenses or reading glasses. This is because patients over the age of 40 will be affected by an eye condition known as presbyopia. As we wrote about in a previous post on presbyopia, presbyopia is a natural age related loss of the ability to focus on close distance objects. While reading glasses used to be the only option for what patients jokingly refer to as “short arm syndrome,” there are now a variety of multifocal lenses available for presbyopes (patients with presbyopia) to consider.

Multifocal lenses are a great option for presbyopes that don’t want to compromise their active lifestyle . It provides patients the ability to see both near, intermediate, and far distances without the hassle of wearing glasses. Presbyopes can go hiking, play tennis or go biking without having to worry about their vision.

CooperVision offers the broadest range of multifocal contact lenses in terms of product and parameters. Even better, with the introduction of Biofinity Multifocal , our latest and most advanced multifocal lens, CooperVision has combined our Balanced Progressive™ Technology and the Biofinity silicone hydrogel lens material into a lens that offers presbyopes a premium lens. For presbyopes that suffer from dry eye, CooperVision offers a Proclear multifocal lens that is cleared by the FDA for the claim: "may provide improved comfort for contact lens wearers who experience mild discomfort or symptoms relating to dryness during lens wear."

Remember, communication between a patient and an eye care professional is essential in order to determine if a multifocal lens is a good fit. But the first step for eye care professionals and presbyopes is to have an open dialogue about all of the options available. Make sure you start the dialogue about multifocal lenses today!

All About Low Vision

Posted by CooperVision on Wednesday, March 7, 2012

Low vision is a term that is used for patients that have visual acuities ranging from 20/70 or lower and can’t be fully corrected with glasses, contacts, or surgery. Patients with low vision are different from patients who are blind because low vision patients have some useful sight. However, many low vision patients are not able to perform daily tasks such as reading, driving, or even differentiating colors and shapes from a distance.

There are a variety of causes of low vision. Some of the most common causes of low vision are:

  • Macular Degeneration
  • Birth Defects
  • Diabetes
  • Glaucoma
  • Cataracts
  • Injuries
  • Inherited Diseases
  • Aging

The loss of vision can be devastating for some patients; especially once they learn that their vision can never be restored. It is important for patients to see an eye care professional if they experience symptoms of vision loss. Some symptoms of vision loss are:

  • Not being able to read
  • Not being able to write
  • Having a hard time watching television
  • Not being able to shop
  • Being unable to drive
  • Having a hard time recognizing faces
Another symptom low vision patients may encounter is known as Charles Bonnet Syndrome. This is when patients see things that are not really there. This is not a mental issue. This is simply the brain trying to replace images that the eye can’t see. These symptoms can often startle or upset patients. However, it is important to remember that patients with low vision have support groups, visual aids, and other resources available to them. For more information on low vision resources, click here.

All About Silicone Hydrogels

Posted by CooperVision on Monday, February 27, 2012

Practitioners: Log In or Register to view this post.

eCommerce Update

Posted by Janice Gaub on Tuesday, May 18, 2010

In today's competitive environment it's more important than ever to leverage the resources your vendors provide to increase your practice efficiency and profitability. In today’s increasingly digital world, one of the most important resources a vendor can provide is on line services, tools and content. In a recent study conducted by a third party, was recognized as the most visited site and the easiest to navigate, in comparison to others in the industry. In fact, eye care professionals turn to for tips on selecting the right lenses for their patients and information on technical fitting more so than to any other competitor site.*

Effective May 16th, CooperVision launched an improved on line ordering experience.   We listened to you and incorporated your feedback into our new features which include:

Log In or Register to read more!

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ToriTrack: More Than Just a Soft Toric Lens Calculator

Posted by Mark Andre on Tuesday, March 9, 2010

ToriTrack is a toric soft lens management system developed for contact lens practitioners by CooperVision. ToriTrack is more than just a soft toric contact lens calculator – Log In or Register to read more!

Practitioners: Log In or Register to view this post.

Multifocal Myths Debunked: Myth #8

Posted by Jeff Machemer on Tuesday, March 2, 2010

MYTH #8: Patients with ADD at +2.00 and +2.50 do not get adequate near vision with multifocal contact lenses.

FACT:  Log In or Register to find out how the final myth in our Multifocal Mythbusters Series is debunked!

Practitioners: Log In or Register to view this post.

About On Eye

On Eye is the contact lens blog from CooperVision. On this site, you will find insights about fitting, technology, and the business of contact lenses. The On Eye blog is designed to meet the needs of both Eye Care Practitioners and consumers. ECP and medical professional-specific portions of the blog will be password protected in order to protect and reserve the privacy of the profession. To read more about our terms of use, please see the Legal tab.


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